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Many of you heard the announcement today that even after purchasing Instagram, Facebook launched its own app. The minute I heard this, I hurried to the app store and started downloading.

My first thought was, “Is this the end of Instagram?” My second thought was, “Why is Facebook coming out with a competing app?”

Once I downloaded the app, I quickly discovered that this new Facebook Camera is NOT a replacement app. It’s just an easier way for Facebook users to view photos on Facebook and to post their photos with better filters. I did find it odd that it wasn’t just integrated into the Facebook app itself.

This brings me to my question of the week: “Have you downloaded the new Facebook Camera app? If so, what do you think? If not, do you plan on it?” Let’s discuss!

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